Ben Gross is Chief People Officer and General Counsel at Backcountry.com, LLC, a global direct-to-consumer outdoor outfitter, headquartered in Park City, Utah. Ben had previously been the General Counsel and CHRO at rue21, where he lived through the entire retail lifecycle: publicly traded, private-equity LBO, Chapter 11, and creditor-ownership post-emergence. Ben is a graduate of the University of Florida College of Law and Penn State University. Ben alternates bringing one of his three retrievers to work every day. Utah State Bar Admission pending.