Ashley is a managing director at Public Land Solutions, a non-profit focused on promoting the recreation economy in communities previously dependent on resource extraction. PLS coordinates local and national stakeholders to create healthy landscapes which lead to healthy economies. Ashley is also CEO of Western Spirit Cycling, a mountain bike outfitter that holds over 50 permits on the public land system in 12 states. She has an MBA from the Tuck School at Dartmouth has served on public land advisory committees for: the State of Utah, the Bureau of Land Management, the Outdoor Industry Association, and the Western Governor’s Association. She is a previous Chairman of the International Mountain Bicycling Association and an inductee in the Mountain Bike Hall of Fame.