Scott Bahr

President, Cairn Consulting Group

Scott Bahr has over 25 years of market research and analytical experience in measuring and profiling consumer behavior and preferences in marketing and advertising development, product development, and strategic planning.

Mr. Bahr has an extensive background in analysis, research and planning, with a focus on providing meaningful analysis of results across a variety of industries and has been providing strategic direction to the outdoor hospitality sector for the past 14 years. In particular, Cairn Consulting Group has been the research partner for the North American Camping Report over the past five years.

Additionally, he has worked with organizations in the outdoor and outdoor recreation sectors in their marketing and branding efforts, strategic planning, customer experience, corporate social responsibility, services/amenities and employee development.