Bianca Lyon is the Community and Partner Relations Director for the Utah Office of Tourism, under the Governor’s Office of Economic Opportunity. In her role, Bianca works with stakeholders throughout the state to fulfill the objectives of the Red Emerald Strategic Plan to attract quality visitation to Utah as well as partnerships to advance the state’s Forever Mighty responsible travel initiative. Before coming to work for the state, Bianca focused on tourism marketing for City Creek Center, and before that totaled nine years in Salt Lake City government working under Mayor Ralph Becker and at the Salt Lake City Department of Airports. Bianca has a Political Science degree and Master of Public Administration from the University of Utah. Bianca loves to hike, ski, and raft with her husband Matt and her two kids.